The Chinese New Year month is terrible for my home catering biz. With most of my customers taking a month or 2 week long break, income from catering during the Chinese New Year is always pathetic.

The first year we were in business - when we didn’t really have a lot of money coming in from my websites - we were on the verge of panic. It was the first time we really felt the effects of the balik kampung exodus. That year, we were left with less than ten customers during the Chinese New Year month. Thank God we were still holding on to our day jobs - albeit part-time.

After 5 years in the home catering business, we’ve come to accept the CNY month income drop as part and parcel of our business. That’s why we’re thankful that our online income keeps things stable.

From day one of being full-time work-at-homers, we decided that we would NOT rely on our online income to sustain our family. There are just too many variables that can swing against your website(s) which will ultimately affect your income. So we work hard and make sure that our home catering business pays the bills and keeps food on the table. Our catering business is also a heck of a lot more predictable than search engine mood swings and their ever changing algorithms. So despite receiving a healthy income from my websites, we ONLY dip into our Google Piggy Bank for the extras during low months like Chinese New Year. Thankfully, December’s Adsense payout was a fat one and came in via Western Union just in time for our CNY shopping.

adsense income for december 2007

So like it or not, Google has been putting the “Happy” in “Chinese New Year” for our family the last five years. So I guess what I’m trying to say is this - unless you are prepared for the erratic ups and downs of earning an online income, I strongly suggest you keep your day job and save your income from Adsense, Kontera etc for those rainy days (especially if you have a family).

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